Wildscale Labs
Advertising that earns its place in your budget
Wildscale Labs manages Amazon Ads campaigns for book authors and publishers. We plan, launch and optimize your campaigns with our own software, within the spending limits you set, and tell you in plain language what we changed and why.
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Remote-first. Working with clients worldwide.
Services
Amazon Ads management for books
We plan, launch and manage advertising campaigns for authors and publishers inside your own Amazon Ads account, using the access you grant us. You keep ownership of your account, your data and your budget.
- Campaign structure for Sponsored Products and Sponsored Brands, built around each book
- Keyword and product targeting research
- Ongoing bid, budget and search-term management, including negative keywords
- Automated checks for wasted spend, unusual changes and new opportunities
- Clear reporting on what the campaigns are doing and what we recommend next
Also available
For clients who want more than campaign management:
- Advertising audits and strategy for authors and independent publishers who want to run their own ads
- Marketing automation: reporting pipelines, data clean-up and workflow automation built around your tools
How we work
1. Audit and plan
We review your goals, your catalog or product range, and your current advertising (if any). You give us access to your advertising account, and we agree on priorities, budget and how we will measure progress.
2. Build and launch
We structure the campaigns, set up the tracking and automation rules, and launch with clear guardrails on spend. You approve the plan before anything goes live.
3. Optimize and report
We monitor performance, adjust bids, budgets and targeting, and send regular reports in plain language. Each review ends with what we changed, what we learned, and what we propose next.
Your account stays in your control
Access you can revoke
You authorize our software through Login with Amazon, the standard Amazon authorization page. You never share your password, and you can remove our access at any time from your Amazon account.
Limits you set
For each book you set the strategy, the daily and monthly budget, the maximum bid and when campaigns pause. A fixed safety check stops any change that would go past those limits.
Every change on record
Each change is logged with what it was before, what it is now, when it was made and who approved it. Any change can be reversed.
Nothing deleted
We never delete or archive your campaigns, ad groups or keywords. When something stops working, we pause it.
Why Wildscale Labs
Data
Decisions start from the numbers: search terms, conversion data, margins and trends, not guesswork or generic advice.
AI
We use AI and automation to do in minutes what used to take hours: monitoring, pattern-spotting, reporting and routine optimization, so there is more time left for thinking.
Human strategy
Tools do not choose your positioning, your offer or your audience. We pair the automation with judgment: a person reviews the plan, questions the data and decides what makes sense for your business.
Transparent by default
Your account stays yours. You see what we do, what it costs and why.
Wildscale Labs